MyZurich
Passive Consumption vs Active Intelligence
All of Zurich in one app
Parties, concerts, exhibitions and shows, tonight and all week, with a reminder before what you don't want to miss.
Open in the appActive Use or Passive Consumption? Social Media, AI and how we protect and educate ourselves and our children? Can we design the digital world so that it informs rather than manipulates, and connects rather than divides? And how can we protect our children and teach them to use… Active Use or Passive Consumption? Social Media, AI and how we protect and educate ourselves and our children? Can we design the digital world so that it informs rather than manipulates, and connects rather than divides? And how can we protect our children and teach them to use social media and AI wisely? Our two specialists will give answers. Prof Dr Anna Zeiter is CEO of W Social, the new European answer to Elon Musk's X. Developed, hosted and funded in Europe, the platform relies on verified users rather than anonymous bots and is guided by the fundamental questions of journalism. Its aim: a trustworthy feed with fact-based content and strong protection for young users. In October, she received an award for this forward-looking project, and she has been named one of the 100 most important women in Germany. A special extra: all participants will receive exclusive skip-the-line access this evening and will be among the very first to experience W Social. Uwe Hübner is a partner at Logiscool and an entrepreneur focused on AI in education and business. Logiscool is an international school for programming, AI and digital skills, with more than 160 locations in over 30 countries. Here, young people become not just players but creators: they programme their own games and engage with AI from an early age. In the new "Digital Intelligence" courses, they learn to use AI competently, examine it critically and apply it responsibly. The question is no longer whether we engage, but how. Our speakers share a clear mission: meet users where they are, protect them effectively and create lasting value. In a lively conversation, they will reveal what works, what matters and how we can all benefit. Food & beverages included.